Our Approach
RIDE HARD Karting is a brand that is uniquely designed for the sport of Karting. It’s about community, camaraderie, and building up the love for karting within the karting industry. RIDE HARD Karting captures the essence of the karting industry. It is not a sponsor, it is not an investor, it IS a contributor to the sport. RIDE HARD Karting represents everyone with a heart for karting. It is bigger than one person, one team, one track. It is inclusive of all karters, all teams, on all tracks. Therefore, RIDE HARD Karting is open to partnering with all associations, teams, and karters because of its inclusivity.
Our Mission
Our mission is to set a standard of excellence for the karting community by supporting karters, regardless of access, skill set and/or ability.